VALUE is the Number 1 Marketing Hack

To many people, marketing is all about making their product and/or services sell. Some may even think that it's just a way to reach out to new and current* customers.

* FACT : The majority of customers are not often loyal to the one brand, product or service.

For "marketing" to be effective, it's not all about doing more. It's about what you do. 

Take as much time as you need to review your VALUE, and it goes like this:

1. Vision

Is your brand, product and service exactly how you envisioned it to be? You have to get your offerings in shape before you even contemplate to share it with the world.

2. Appraise

Rate your most recent marketing strategies, plans and actions. Were they in line with your vision and how well did they work? You need to focus on the necessary amendments to your game plan when marketing is failing to bring in the business you need**.

* Need as in the business volume required for you to be profitable. Want comes in later and in the form of the business you think you deserve because you have a great brand, product and service!

3. Love

You don't just love the business your customers give you. You have to love your customers for keeping you in business! Find ways to show your customers that you love them.

4. Understanding

You need to know just exactly how your customers feel about YOU. Only then will you know how your brand, product and service can help them. Marketing gives you the platform to gain valuable feedback and broadcast your understanding of what they -- the customers want.

5. Emotion

Ultimately, how strongly you feel about your brand, product and service will determine your marketing strategies. Getting clear about your passion enables your vision to become clearer. 

And just how exactly does one do this? It's all about your VALUE.